producer's advantage a / v, event & production equipment sales and rentals

Check the "MORE"  tab above to go right to AUDIO VISUAL & EVENT SERVICES page.

Our Education Series is featured below !!!

What's new at PA ???

By Popular Demand

Sure, PRODUCER'S ADVANTAGE has a great grip depertment, but now it's even more convenient.

Photo, film, video & special events.

We've put together a 1 TON package, and put it all in a 5ft. x 8ft. trailer.

Just hook up, and get to your shoot.

It contains all the standard 1 ton items, and even a few more. The hitch is a 1" type, and it's power/signal/turn Molex connector is industry standard.

Here's what you get:

Trailer, 5ft. x 8ft. with standard brake/turn signal wiring
5' Wide
8' Long
13" Tires
Single Rear Door
Fully racked and shelved
Room for additional lighting and expendables

7 40" C-Stands
1 Short C-Stand
2 Regular Combos
1 Baby Offset
2 Baby Plates (1 tall. 1 short)
2 Duckbill Platy Holders
1 Foamcore Holder
2 Ceiling Clips
2 Jr. to Baby Adapters
2 Jr. Grip Heads
2 6" C-Clamp w/ Baby
2 12" Furni Clamps
2 Mayfers
2 Cardillini Clamps
5 Safety Hangers
1 4-Step Ladder
8 20lb Sandbags
4 Full Apples
2 Each 1/2, 1/4, Pancake Apples
5 Each #1, #2, #3 Grip Clips
2 Furniture Pads
1 Each 18x24 Single, Double, Silk
2 18x24 Solids
1 Each 2x3 Single, Double, Silk
2 8' Speedrail 1-1/4"
2x3 Solids
5 Reflectors Flex SS, various sizes
1 6x6 Butterfly Set
8' x 8' Tent Canopy
6' Banquet Table
4 Banquet Chairs

$200.00 per day, insurance is required

Panasonic AG-DVX200 4K Handheld Camcorder

The Panasonic AG-DVX200 4K Camcorder with Four Thirds Sensor and Integrated Zoom Lens boasts professional features inside a familiar camcorder design.

 The 4/3 sensor produces a similar out-of-focus quality that you'd find on many DSLRs. Thanks to 2 kinds of image stabilization, this camcorder is well-equipped for handheld filmmaking.

 The integrated lens gives you a wide range of focal lengths and allows complete mobility out in the field. Adding to the mobility is a built-in microphone with the option to connect an external mic via XLR. There is also an integrated, detachable infrared filter so that you can record 4K footage in complete darkness. The built-in lens sports 3 manual rings for mechanical zoom, focus, and iris control. You can select from a variety of recording modes, from 120 FPS FHD to 4096 x 2160 4K. A 64GB SD card will hold approximately 80 minutes of 4K/24p data or about 55 minutes of UHD/60p data.

 Approximately 160 minutes of 4K/24p data will fit on a 128GB SD card. You can do dual codec recording with the 2 card slots. The EVF and large touchscreen LCD allow for critical focus and there are several focus assist settings options. This camcorder is ideal for on-the-go shooting and for recording a lot of hand-held footage. 

We include a shotgun microphone, 2 SanDisk 128Gb Extreme Pro UHS-1 SDXC cards, UBS-3 card reader and 3 

65wH batteries.

Only $275.00 per day, 3 day week. 

ALL NEW Quasar Science Lighting Systems

PRODUCER'S ADVANTAGE stays up-to-date with all the most popular items for photography, film and video makers. We love the creative community and pledge to offer them the newest, best and most popular production items AT THE GUARANTEED LOWEST PRICES IN THE STATE OF COLORADO.

Hollywood is going crazy for these new QUASAR SCIENCE LED lighting systems and so have we !!!

We carry the whole spectrum of Quasar lighting systems, tube and various support brackets.

  • Q-LED X Crossfade Linear 8ft. 100w
  • Q-LED X Crossfade 4ft. 50w
  • Q-LED X Crossfade 2ft. 25w
  • Power 1G Grounded Tri-Pin
  • Q-Block T8
  • QuasarPlates
  • P4SWG Cluster Power Adapter
  • Quasar Custom Shop
  • Q-LED lamps combined with Kino-Flo shells:
  • KF 4ft. 6 lamp
  • KF 4ft. 4 lamp
  • KF 4ft. 2 lamp
  • KF 2ft. 4 lamp
  • KF 2ft. 2 lamp
  • MyWayPlate (Single) QS/ Matthews
  • Dimmers & Squeezers

And naturally, you can rent single and individual globes with the correct power adapter cables.

As for a quote today.

Check out our Audio Visual & Event Packages

We offer complete A/V and Event packages that are perfect for back yards, parks and special locations.

Producer's Advantage provides everything needed for a great event.

When we say complete - we mean it. Check out this popular complete package:

  • High Output Video Projectors
  • Projector Screens
  • Amplified Speakers
  • Microphones (wired and wireless)
  • Multi-channel audio mixer
  • Canopy tent
  • Banquet tables,  chairs

Delivery and Set-up. Operational training and Instruction

Please ask for a quote !!!

Delivery and Set Up Services

Producer's Advantage can deliver, set up and operate everything we carry.

Generally, there is a small delivery charge and your order is dispatched from our Denver location.

We can ship almost anything from here to anywhere in the USA via Fedex Services.

Set up may have some charges, but we are expert at it and if you prefer, we will provide instruction here at the store for the do-it-yourselfer.

A few days notice is generally required and we can e-mail over a quote very quickly.  Weekends and holidays is no problem.

Creative Camera Control

Add stability and reduce cam op's fatigue with a Easy Rig.

Get rid of that annoying bounce with the Serene Arm, which we have already pre-installed.

The EasyRig + Serene Arm's maximum loading ability reaches 18kg. The extending rope is a high-tension rope, can take 120kg pulling force, its breaking force reaches 350kg.

It allows you to shoot in comfort for indefinite periods of time. It  takes the gimbal & camera's weight out of your hands and displaces the weight onto your waist and shoulders, so that your hands can be  released, and you can get much more fun & attention on the shooting. Equipped with a backpack body pod, it will help you to realize smooth shooting on  the move, such as when walking up and down stairs around your target.  

This amazing stabilization system will provide professional results  previously out of reach for video and filmmakers on a restricted budget.

  • Easyrig is a handheld device specifically designed for professional film makers, videographers and photographers 
  • The easyrig can hold 8-18kg Camera or Gimbal with Camera 
  • It takes the gimbal & camera's weight out of your hands, and reduce the shoulder load
  • Reducing the shoulder muscle strain and release your hands 
  • It is Flexible and comfortable to operate, also convenient and safe. 

Please email us for a quite !!!

THE PRODUCERS'S ADVANTAGE ongoing Education Series

Camera Department Hierarchy Explained

The camera department, or camera crew, is the group of people on a film set that’s responsible for setting up and using the (you guessed it) camera. It’s a complex machine, and all the different terms and job titles can get confusing! Wondering why there is a loader on a digital shoot? Or what the heck a DIT does when he’s hanging out in that tent? Obviously if you’re on a really small set where there isn’t a whole camera crew everyone might be jumping in to help different departments, but on bigger sets you’ll want to know exactly what is expected of your job and stick to that. Whether you’re trying to break into the camera department, are transitioning from non-union to union work, or just want to understand who does what, this  guide will help clear things up!


Director of Photography

The cinematographer, DP, or DoP calls the shots, literally. They typically manage the camera, grip and electrical departments to achieve the look of the film. The DP works  closely with the director to make all of the visual creative decisions, which begins during pre-production and usually continues on through the color correction in post-production. On indie shoots, it’s likely that they’re operating the camera as well. On larger shoots or union shoots, the DP may not ever actually touch the camera and instead will work with a camera op.  

Camera Operator

The camera operator (or cameraman or camerawoman) is the person who actually operates the camera on larger shoots. On TV shows, there will often be at least three camera operators  who help carry out the DP’s vision and make smooth, timely camera movements as rehearsed in the blocking. They work closely with the 1st AC and also cue the actors to let them know the framing of the shot. The  job can be very physically demanding as the operator is often asked to shoot handheld or hunch over the camera on a dolly for long periods of  time. 

Digital Imaging Technician (DIT)

On indie shoots the terms loader and DIT are sometimes interchangeable, but on union shoots that couldn’t be further from the truth (hint: don’t expect a DIT to get anyone coffee). Rather than downloading media cards, the DIT is applying real-time color corrections and coming up with look up tables (aka LUTs) while consulting with the DP. The DIT is often paid a similar rate as the camera operator and also gets a hefty kit rental fee for their cart. For budget reasons, you won’t see one on every set.

1st Assistant Camera

The 1st AC has one of the most  important jobs on set and that is focus pulling. Focus pulling can be an extremely difficult and high pressure job, especially during intense scenes shot on long lenses with a wide open aperture. All of these factors mean that if focus is off by half an inch, the shot is no good. Only an experienced 1st AC can appreciate the beauty of a well-executed rack focus in a shot. The 1st AC also builds the camera with help from the 2nd AC and is sometimes expected to “check the gate” after a scene, which in digital terms means to play back the last clip. 

2nd Assistant Camera

You may think the 2nd AC just slates each shot, but on a union shoot he/she actually runs the camera  department. This person does all the paperwork including camera reports and timecards, helps the 1st AC build the camera, coordinates rentals and anticipates any gear that might be needed later in the day, keeping it on standby. They also handle most of the hiring, which is why if you’re looking to break into the camera department you should make an  effort to meet as many 2nd AC’s as you can. These are the people who will actually call you for work, so skip the schmoozing with the DP and make the 2nd AC your friend!

When I told people I was working as a  loader, a lot of them assumed that meant I was loading film, but I’ve  loaded less film magazines than I can count on two hands. The term is still used on union jobs though, and duties can include anything from swapping out media cards to running batteries and setting up the director’s monitor. The loader will also take on camera PA duties if  there isn’t one. On larger productions there can be multiple loaders, especially if the shoot day involves a company move or if there is a second unit. Basically, a good loader ensures that the AC’s never have to leave the set (except for 10-1 — film set speak for “bathroom break”). 

Camera Production Assistant 

The camera PA is an entry-level position in the camera department and it’s how most people start out.  They help the camera department, including every position listed above, with any necessary duty. This position is slowly disappearing, which is not necessarily a bad thing. Arguably, if you’re working in the camera  department on a union shoot then you a deserve a union rate. Camera PA’s are paid a day rate with no meal penalties and less overtime. However, it’s a great way to get a foot in the door and learn how a set operates. Camera PA’s are usually expected to keep the rest of the department stocked on drinks and snacks and assist the loader with anything they may need. Learning the 1st AC’s favorite beverage and making sure they always have one will take you far!

If you’re lucky enough to be part of a great camera crew, you’ll quickly learn that they’re usually a close-knit group who look out for and greatly respect each other. Each person plays a crucial role in the success of the production, no matter how big or small their job may seem. The more you understand each person’s job, the better you’ll be able to do your own and ensure you don’t step on anyone’s toes in the process. Working well with the rest  of your crew will help guarantee you a long and successful career in  this crazy industry.

(720) 484-6972 or

Our experience speaks for itself.


Operating out of a warehouse location allows us to keep costs down.  Those discounts are passed down to you.

It's a nice place, but it's no jewelry store. Just a good basic location for renting the gear you actually need.

This allows us to bills 1 day over 3. By example, if you pick-up Monday "pick-up day", Tuesday is the "use" day, and Wednesday is the "return day". That's a 1 day billing.

If you keep an order for 7 days (say, Tuesday to the next Tuesday) your are billed 2 days.

Equipment Consignment Program

Generally, you can't use all of your owned equipment all the time. Vacations or just taking a break make your equipment available should another professional user have need.

At Producer's Advantage, we can rent your unused gear for you. You receive a Certificate of Insurance, we store it securely until rented out and will promote it on our web site.

The best part is you receive 70% of the rental rate. PA only gets a 30% cut.  

Better than others who offer only a 50/50 deal.

For more information call or email us.

Student, Educator and Indy Packages

We have very special programs for Educators, Students and Schools.

Simpler HD camera systems that introduces young creatives to film-making with no technical intimidation.

We provide them with all the equipment necessary to tell their story. We also provide whatever instruction is necessary to operate the equipment safely and successfully.

Best part is that we may provide the equipment and instruction at no charge.

We support the young creatives IN A REAL WAY. For more information please call us.

Call us: (720) 484-6972


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Contact Us

Drop us a line!

Better yet, see us in person!

We love our customers, so feel free to visit during normal business hours. New working set-up's of gear on display for your inspection. 


Producer's Advantage

565 E 70th Ave. Unit 6E Denver, Colorado 80229, United States

(720) 484-6972


Monday - Friday: 9am - 5pm

Saturday: By appointment

Sunday: Closed   But if you need to pick-up or return on a Sunday or Holiday we'll come in. No extra charge.

Expendables worksheet

Application to Rent or request an Open Account

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Credit Card Authorization

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Rental Agreement Form

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